Prof. Arijit Chatterjee of ESSEC Business School introduces a forthcoming Council Community article on an exceptional Indian company and its for-profit, CSR and philanthropic activities – Weavers Studio of Bengal: both sewing and sowing for the community.
Weavers Studio of Bengal: an exception for the common good?
When Darshan Shah launched her business of textiles in 1993, she kept her motto simple: “Use as many hands as possible”. Indeed, an important consequence of building successful luxury brands that sell hand-made products could be the creation of jobs. This proposition presents an interesting imagery: democratization of commerce at the supply side and exclusivity at the demand side. In one of the densely populated states in India with a total population of 90 million people and more than 5 million unemployed people, using as many hands as possible makes a lot of sense. Darshan works with over 1,000 weavers from West Bengal, Odisha and Bihar and employs a large number of artisans doing embroidery, tailoring, dyeing, and printing. It should be noted that since its founding, social responsibility is not an extra-curricular activity but an integral part of Weavers Studio. From this perspective, Weavers Studio is an exception not only in India but for businesses in general…
Read the full article tomorrow, Wednesday 17th February, 11 am CET
Arijit Chatterjee, Professor of Management at ESSEC Business School
The Council on Business & Society Global Alliance is an ongoing international dialogue between six of the world’s leading business schools and an organiser of Forums focusing on issues at the crossroads of business and society – The Council Community helps bring together business leaders, academics, students and journalists from around the world. #CouncilonBusinessandSociety